Karan Johar directed latest Bollywood movie ‘Ae Dil Hai Mushkil’ succeeded in surpassing the another newly released cinema ‘Shivaay’. Box office collections earned by these films on the opening day are recorded to be fine ones. Ajay Devgan starred Hindi celluloid failed to seize more business income than Aishwarya Rai Bachchan led Indian romantic movie.
Anushka Sharma and Ranbir Kapoor starred romantic cinema managed to snaffle near about 45% occupancy at the theaters. On other hand, Ajay Devgan directed new Hindi film got comparatively low i.e. 25% occupancy at the cinema halls on opening day. The domestic earnings of ‘Ae Dil Hai Mushil’ and ‘Shivaay’ are double digit collections Rs 13.30 crores and Rs 11 crores respectively..
Overseas income grossed by these movies couldn’t reach one crore on the very first day of their releases. The business earnings on Friday were reported to have savvied only some Lakhs. The films performed quite well in Australia and New Zealand and agglomerated a little amount from the overseas though the stories are much entertaining.
Impact of enormous protests against Karan Johar’s new venture which had Pakistani artist Fawad Khan in major role has reduced the craze among the people to watch his multi starred movie. Involvement of the foreigner actor in this new celluloid has disadvantaged the producer in lots of means and hence his cinema is facing less repercussion than expected one.